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July 31.2025
2 Minutes Read

How &Partners is Transforming Financial Planning with New Arkansas Team

Professional portrait of two businessmen for financial planning.

The Rise of &Partners: A New Player in Financial Advisory

In the ever-changing landscape of financial advising, &Partners stands out as a significant new contender, bolstered by a substantial $769 million in pre-transition assets under management (AUM) from a recently recruited Arkansas team. Launched in 2023 by former Wells Fargo executive David Kowach, this St. Louis-based hybrid broker/dealer is not just accumulating assets but is also attracting seasoned advisors eager for fresh opportunities in the wealth management sector.

The Talented Team Joining &Partners

The Arkansas team, known as Four Corners Wealth | &Partners, comprises nine members, including father-son duo Chuck and Shawn Gordon, alongside skilled professionals like Jared Smith, Kyle Scott, and Tyler Goodson. Their collective experience with Wells Fargo spans decades—Chuck Gordon himself has been navigating the financial waters since 1982. This wealth of experience is a notable asset for &Partners as it seeks to cultivate a stronger presence in an increasingly competitive marketplace.

Vision and Goals: Catering to Diverse Client Needs

With a firm commitment to serving pre-retirees and families, &Partners plans to extend its services to meet various financial needs, encapsulated as “the four corners” of financial life: planning, advising, investing, and protecting. Such a holistic approach is likely designed to enhance client retention, especially as advisors aim to build long-lasting relationships with their clients by addressing multi-faceted financial concerns.

The Probable Future Growth of &Partners

Just a week prior to this recruitment news, &Partners successfully onboarded Virginia “Ginny” Bowie and Scott Larson in Richmond, amplifying its aim for aggressive expansion. With aspirations to grow from 83 teams overseeing $39 billion in AUM to 150 teams managing $120 billion and generating $800 million in revenue, the trajectory of this fledgling firm appears overwhelmingly bullish, suggesting that savvy financial planners may find a welcome home at &Partners.

Implications for Financial Planning Professionals

For financial planners and wealth advisors, the emergence of &Partners brings both challenging competition and promising collaboration opportunities. Given their reported growth rate of 1,106% in the first quarter, following the firm’s strategic vision under Kowach and the leadership team, it indicates to professionals in this space that adapting to market changes and emerging firms can be essential to sustaining client relationships amidst shifting industry dynamics.

Why Joining &Partners Could be a Smart Move

Advisors at firms like &Partners will have access to evolving resources and innovative financial solutions tailored to current market demands, presenting an attractive alternative for those feeling constrained within traditional corporate frameworks. Moreover, the chance to align with experienced leaders who have a profound understanding of advisor and client needs can prove invaluable for practice growth.

In conclusion, as &Partners continues to reshape the wealth management landscape, financial advisors should thoughtfully consider opportunities that arise amid such upheaval. The evolving nature of financial planning demands agility and awareness—qualities that this new firm seems poised to harness effectively.

Financial Planning

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08.01.2025

Unlocking New Wealth Management Strategies with SMArtX's Semi-Liquid Fund Functionality

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08.01.2025

LPL's Acquisition of Commonwealth: Navigating the Future of Financial Planning

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